The main problem with this photo is that the 'original' was 20k - then it was resized to 40 K.
Normally the original [(depending on which camera it was taken on) and WHAT resolution (low, medium, fine, JPEG, RAW)] should be anywhere from 500k-10 megs...and be WAY too big to see at 100% on your computer without scrolling.
Then when it's resized for the web it should be 60-150 K for decent quality.
My technique is to start with original, do the post processing, THEN change the image size, then save it for the web.
Hope that helps,
Marko
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